Expert and competitive review for products
The task:
Objective Experience was commissioned to benchmark the Wi-Fi setup experience of Fuji-Xerox’s printers against the competition.
The goal was to learn from the good practices of the competition and identify areas of improvement for their own printers’ behaviour and design.
The approach:
We conducted expert evaluations for each of the printers benchmarked.
- Printer operator panel
- Printer instructions
- Quick Start Guide documentation
- CD software setup screens (Windows and Mac OS X)
The outcome:
Based on the findings, Objective Experience provided a list of good design practices across the competing printers for the client to adopt.
We also delivered a consolidated list of areas of improvements prioritised by severity (e.g. Must rectify, Good to rectify etc).